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| 1 | <?php |
| 2 | |
| 3 | namespace App\Http\Models; |
| 4 | |
| 5 | use Database\Factories\Http\Models\RolePlaySkillProgressionsFactory; |
| 6 | use Illuminate\Database\Eloquent\Factories\HasFactory; |
| 7 | |
| 8 | class RolePlaySkillProgressions extends Moloquent |
| 9 | { |
| 10 | use HasFactory; |
| 11 | |
| 12 | public static $COLD_CALL_SCORECARD = [ |
| 13 | [ |
| 14 | 'name' => 'Introduction', |
| 15 | 'is_default' => true, |
| 16 | 'weight' => 10, |
| 17 | 'criteria' => [ |
| 18 | [ |
| 19 | 'name' => 'Opening Line', |
| 20 | 'weight' => 50, |
| 21 | 'description' => 'Assess the effectiveness of the opening line in capturing attention and setting a positive tone.', |
| 22 | ], |
| 23 | [ |
| 24 | 'name' => 'Purpose of Call', |
| 25 | 'weight' => 50, |
| 26 | 'description' => 'Judge how clearly and concisely the reason for the call is stated.', |
| 27 | ], |
| 28 | ], |
| 29 | ], |
| 30 | [ |
| 31 | 'name' => 'Preparation', |
| 32 | 'is_default' => true, |
| 33 | 'weight' => 5, |
| 34 | 'criteria' => [ |
| 35 | [ |
| 36 | 'name' => 'Background Knowledge', |
| 37 | 'weight' => 50, |
| 38 | 'description' => "Assess the caller's understanding of the prospect's industry and company.", |
| 39 | ], |
| 40 | [ |
| 41 | 'name' => 'Customization', |
| 42 | 'weight' => 50, |
| 43 | 'description' => 'Evaluate how well the call is tailored to the prospect’s profile.', |
| 44 | ], |
| 45 | ], |
| 46 | ], |
| 47 | [ |
| 48 | 'name' => 'Rapport Building', |
| 49 | 'is_default' => true, |
| 50 | 'weight' => 15, |
| 51 | 'criteria' => [ |
| 52 | [ |
| 53 | 'name' => 'Engagement Questions', |
| 54 | 'weight' => 50, |
| 55 | 'description' => 'Rate the ability to ask relevant, open-ended questions that engage the prospect and gather preliminary information.', |
| 56 | ], |
| 57 | [ |
| 58 | 'name' => 'Listening Skills', |
| 59 | 'weight' => 50, |
| 60 | 'description' => 'Score the demonstration of active listening, such as acknowledging the prospect’s responses and tailoring the conversation accordingly.', |
| 61 | ], |
| 62 | ], |
| 63 | ], |
| 64 | [ |
| 65 | 'name' => 'Value Proposition', |
| 66 | 'is_default' => true, |
| 67 | 'weight' => 15, |
| 68 | 'criteria' => [ |
| 69 | [ |
| 70 | 'name' => 'Clarity of Value Proposition', |
| 71 | 'weight' => 50, |
| 72 | 'description' => 'Evaluate the effectiveness of communicating the unique benefits of the product/service within the first few minutes.', |
| 73 | ], |
| 74 | [ |
| 75 | 'name' => 'Relevance to Prospect', |
| 76 | 'weight' => 50, |
| 77 | 'description' => 'Assess how well the value proposition is tailored to the prospect’s potential needs or pain points as understood during the call.', |
| 78 | ], |
| 79 | ], |
| 80 | ], |
| 81 | [ |
| 82 | 'name' => 'Handling Initial Objections', |
| 83 | 'is_default' => true, |
| 84 | 'weight' => 15, |
| 85 | 'criteria' => [ |
| 86 | [ |
| 87 | 'name' => 'Preparation and Anticipation', |
| 88 | 'weight' => 50, |
| 89 | 'description' => 'Score the preparedness for common objections specific to cold calls, such as time constraints or lack of interest.', |
| 90 | ], |
| 91 | [ |
| 92 | 'name' => 'Response Quality', |
| 93 | 'weight' => 50, |
| 94 | 'description' => 'Evaluate the persuasiveness and appropriateness of responses to overcome objections and maintain engagement.', |
| 95 | ], |
| 96 | ], |
| 97 | ], |
| 98 | [ |
| 99 | 'name' => 'Call to Action', |
| 100 | 'is_default' => true, |
| 101 | 'weight' => 5, |
| 102 | 'criteria' => [ |
| 103 | [ |
| 104 | 'name' => 'Clarity and Directness', |
| 105 | 'weight' => 30, |
| 106 | 'description' => 'Rate the clear articulation of the desired next step or action.', |
| 107 | ], |
| 108 | [ |
| 109 | 'name' => 'Persuasiveness', |
| 110 | 'weight' => 35, |
| 111 | 'description' => 'Assess the effectiveness in encouraging the prospect to agree to the proposed action.', |
| 112 | ], |
| 113 | [ |
| 114 | 'name' => 'Adaptability', |
| 115 | 'weight' => 35, |
| 116 | 'description' => 'Evaluate the ability to adapt the call to action based on the conversation and cues from the prospect.', |
| 117 | ], |
| 118 | ], |
| 119 | ], |
| 120 | [ |
| 121 | 'name' => 'Professionalism and Tone', |
| 122 | 'is_default' => true, |
| 123 | 'weight' => 5, |
| 124 | 'criteria' => [ |
| 125 | [ |
| 126 | 'name' => 'Communication Style', |
| 127 | 'weight' => 100, |
| 128 | 'description' => 'Score the professionalism in tone, language, and manner of speaking.', |
| 129 | ], |
| 130 | ], |
| 131 | ], |
| 132 | [ |
| 133 | 'name' => 'Main Objective: Securing Follow-Up', |
| 134 | 'is_default' => true, |
| 135 | 'weight' => 30, |
| 136 | 'criteria' => [ |
| 137 | [ |
| 138 | 'name' => 'Follow-Up Agreement', |
| 139 | 'weight' => 100, |
| 140 | 'description' => '4 points are awarded for a confirmed follow-up or demo meeting. 0 points if no meeting booked.', |
| 141 | ], |
| 142 | ], |
| 143 | ], |
| 144 | ]; |
| 145 | |
| 146 | public static $DISCOVERY_CALL = [ |
| 147 | [ |
| 148 | 'name' => 'Preparation and Research', |
| 149 | 'is_default' => true, |
| 150 | 'weight' => 5, |
| 151 | 'criteria' => [ |
| 152 | [ |
| 153 | 'name' => 'Company Knowledge', |
| 154 | 'weight' => 35, |
| 155 | 'description' => 'Assess the depth of understanding of the prospect’s company, industry, and market position.', |
| 156 | ], |
| 157 | [ |
| 158 | 'name' => 'Prospect Knowledge', |
| 159 | 'weight' => 35, |
| 160 | 'description' => 'Evaluate the familiarity with the prospect’s role, background, and professional history.', |
| 161 | ], |
| 162 | [ |
| 163 | 'name' => 'Objective Setting', |
| 164 | 'weight' => 30, |
| 165 | 'description' => 'Judge the clarity and relevance of the goals and objectives set for the call.', |
| 166 | ], |
| 167 | ], |
| 168 | ], |
| 169 | [ |
| 170 | 'name' => 'Building Rapport and Trust', |
| 171 | 'is_default' => true, |
| 172 | 'weight' => 15, |
| 173 | 'criteria' => [ |
| 174 | [ |
| 175 | 'name' => 'Introduction', |
| 176 | 'weight' => 35, |
| 177 | 'description' => 'Rate the effectiveness of the warm and professional introduction in establishing credibility.', |
| 178 | ], |
| 179 | [ |
| 180 | 'name' => 'Active Listening', |
| 181 | 'weight' => 35, |
| 182 | 'description' => 'Score the demonstration of genuine interest and attentive listening.', |
| 183 | ], |
| 184 | [ |
| 185 | 'name' => 'Personal Connection', |
| 186 | 'weight' => 30, |
| 187 | 'description' => 'Evaluate the success in establishing a personal connection with the prospect.', |
| 188 | ], |
| 189 | ], |
| 190 | ], |
| 191 | [ |
| 192 | 'name' => 'Questioning and Probing', |
| 193 | 'is_default' => true, |
| 194 | 'weight' => 30, |
| 195 | 'criteria' => [ |
| 196 | [ |
| 197 | 'name' => 'Open-Ended Questions', |
| 198 | 'weight' => 30, |
| 199 | 'description' => 'Assess the use of open-ended questions to encourage discussion.', |
| 200 | ], |
| 201 | [ |
| 202 | 'name' => 'Probing for Needs', |
| 203 | 'weight' => 35, |
| 204 | 'description' => 'Evaluate the effectiveness in uncovering explicit and implicit needs.', |
| 205 | ], |
| 206 | [ |
| 207 | 'name' => 'Clarification', |
| 208 | 'weight' => 35, |
| 209 | 'description' => 'Score the skill in seeking clarification and elaboration where needed.', |
| 210 | ], |
| 211 | ], |
| 212 | ], |
| 213 | [ |
| 214 | 'name' => 'Presenting Solutions', |
| 215 | 'is_default' => true, |
| 216 | 'weight' => 20, |
| 217 | 'criteria' => [ |
| 218 | [ |
| 219 | 'name' => 'Solution Alignment', |
| 220 | 'weight' => 40, |
| 221 | 'description' => 'Assess how well the solutions presented align with the prospect’s needs.', |
| 222 | ], |
| 223 | [ |
| 224 | 'name' => 'Value Proposition', |
| 225 | 'weight' => 30, |
| 226 | 'description' => 'Evaluate the clarity and persuasiveness of the value proposition.', |
| 227 | ], |
| 228 | [ |
| 229 | 'name' => 'Customization', |
| 230 | 'weight' => 30, |
| 231 | 'description' => 'Rate the degree of customization of the solution to the specific context of the prospect.', |
| 232 | ], |
| 233 | ], |
| 234 | ], |
| 235 | [ |
| 236 | 'name' => 'Handling Objections', |
| 237 | 'is_default' => true, |
| 238 | 'weight' => 10, |
| 239 | 'criteria' => [ |
| 240 | [ |
| 241 | 'name' => 'Anticipation', |
| 242 | 'weight' => 50, |
| 243 | 'description' => 'Score the preparation for potential objections specific to the discovery call.', |
| 244 | ], |
| 245 | [ |
| 246 | 'name' => 'Response Quality', |
| 247 | 'weight' => 25, |
| 248 | 'description' => 'Evaluate the quality and effectiveness of responses to objections.', |
| 249 | ], |
| 250 | [ |
| 251 | 'name' => 'Calm and Composed', |
| 252 | 'weight' => 25, |
| 253 | 'description' => 'Rate the ability to maintain composure and confidence while addressing objections.', |
| 254 | ], |
| 255 | ], |
| 256 | ], |
| 257 | [ |
| 258 | 'name' => 'Closing and Next Steps', |
| 259 | 'is_default' => true, |
| 260 | 'weight' => 15, |
| 261 | 'criteria' => [ |
| 262 | [ |
| 263 | 'name' => 'Action Plan', |
| 264 | 'weight' => 50, |
| 265 | 'description' => 'Evaluate the clarity and feasibility of the defined next steps and action items.', |
| 266 | ], |
| 267 | [ |
| 268 | 'name' => 'Commitment', |
| 269 | 'weight' => 50, |
| 270 | 'description' => 'Score the success in gaining commitment from the prospect for the next steps.', |
| 271 | ], |
| 272 | ], |
| 273 | ], |
| 274 | [ |
| 275 | 'name' => 'Overall Communication Skills', |
| 276 | 'is_default' => true, |
| 277 | 'weight' => 5, |
| 278 | 'criteria' => [ |
| 279 | [ |
| 280 | 'name' => 'Clarity and Articulation', |
| 281 | 'weight' => 50, |
| 282 | 'description' => 'Rate the clarity and articulation of communication throughout the call.', |
| 283 | ], |
| 284 | [ |
| 285 | 'name' => 'Professionalism', |
| 286 | 'weight' => 50, |
| 287 | 'description' => 'Score the maintenance of a professional demeanor during the conversation.', |
| 288 | ], |
| 289 | ], |
| 290 | ], |
| 291 | ]; |
| 292 | |
| 293 | protected $table = 'roleplay_skill_progression'; |
| 294 | |
| 295 | protected $fillable = [ |
| 296 | 'type', |
| 297 | 'status', |
| 298 | 'scorecard_config', |
| 299 | ]; |
| 300 | |
| 301 | protected static function newFactory() |
| 302 | { |
| 303 | return RolePlaySkillProgressionsFactory::new(); |
| 304 | } |
| 305 | } |